Anda Damisa Paul, known as Lazywrita, was a pioneer in Nigeria’s brand influencing world, promoting major companies as social media took off. He passed days ago, with his emotional Instagram note going live on Monday, explaining he deleted other accounts to control his story and expressing feeling ‘Happy, Unburdened and FREEEEEEE!!!’ Friends like Nene and Wadi, and a woman he called ‘LOLML,’ received personal messages amid widespread grief from streamers like Shank and @aproko_doctor. The loss has prompted calls for mental health support, reminding everyone of hidden struggles helplines like Nigeria’s MANI are there to help.



